Competitors
https://sites.google.com/site/topshopyellowgroup/competitors Topshop competes on a day to day basis with other fashion companies, as it is one that consists of competition with Mrs Selfridge, H&M, Debenhams and River Island. These stores are all described as trendy, fast fashion retail stores that have the same target consumers, Topshop's sales have reduced because of a lot of heavy competition which means thinking of new ways to reach a wider range of clients is key. Topshop and H&M target the same customers domestically and internationally, they are both competing with new brands and sales. Topshop is very well known for it's very 'indie' style fashion and being very particular with it's clothing so they stand out more than any other competitors. Internationally, Zara is another huge competitor for Topshop, it's their closest because they offer clothing/shoes/accessories at a higher price than H&M although it has been considered to be ...
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