Recommendations
@ TopShopPLUS: Bigger sizes, something available for all body types
@ Be more consistent, sell the same collections in all stores not just a few, or don't sell them in store at all, have them as an online exclusive!
@ As well as stocking and selling other sustainable brands (Cow) make TopShop sustainable, it will result in a more positive reputation
@ Be more diverse with the models used: River Island is exactly that, be more like them!
@ Bigger mannequins: There was a lot of people complaining because they are too skinny and it's not healthy for the consumers because they are questioning their body image
@ 'Older' person range: As well as stocking for all sizes, stock for all ages, children, mothers etc.
@ Create a 'Homeware' range, bring consumers in even if it's not for clothing
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